Universal Strategy Operating System

The definition of strategy calls for a universal approach to strategy development and execution.

Each strategy project, in one way or another, includes:

• Goals (either externally imposed or internally generated)
• Simple choices and complex alternatives
• Ideas and analysis
• Decisions
• Execution and results

We have developed an underlying strategy operating system that powers all approaches, techniques, tools, applications and specific projects and results.

This strategy operating system includes:

• Multi-dimensional space of choice (overall coordinate system) that encompasses the widest possible perimeter across multiple dimensions (degrees of freedom).
  
  Given the turbulence and multiplicity of challenges, opportunities and current and potential choices, these degrees of freedom can reach dozens for a particular company.
  
  All information, analysis, trends, player positions and moves, new creative ideas and, ultimately, decisions and executed strategies live and grow in this multi-dimensional space.
  
  
  

• System interdependencies between multiple components both inside the business and across external parameters.
  
  A mere structure (organizational, product, customer segment-based etc.) does not suffice anymore.
  
  As factors of strong influence on decisions and operations multiply and become even stronger, a dynamic system of dealing with these interdependencies becomes a necessity.
  
  This system is equally important in shaping the next big move and in strategic management and execution.
  
  
  

• Maximum involvement of teams (both internal and external) with heavy emphasis on emotions and creativity in addition to systemic and numeric analysis.
  
  This emotional and creative engine includes:
  
  
• Employing extended team creativity and emotions to uncover degrees of freedom that would not be found with traditional analysis.
  
  This is made possible by expanding mental boundaries and involving team participants from other environments.
  
  
• Creative idea generation - for key strategy choices, new business models, decision criteria and decisions themselves.
  
  
• Flexibility and open team mind vis-a-vis serendipities and opportunities in the market and in the execution process.
  
  
• Shaping company and team "habits" in a way that embeds creative team instincts in addition to systemic and disciplined processes.
  
  
  

• Results-driven process that includes:
  
  
• Clear understanding of alternatives (creative and systemic/multi-dimensional)
  
  
• Firm decisions based on both logical and emotional criteria (with clear delineation and weighing of both)
  
  
• Flexible and scenario-driven planning and agile execution, leading to results